Fleer Baseball Returns, Upper Deck Style

Fleer Baseball – Upper Deck style – will hit the retail and hobby shelves in early April with the same Fleer designs and many of the same insert sets that made Fleer an affordable collector-favorite over the past 25 years. The Fleer brand name is among the assets purchased by Upper Deck from the bankrupt Fleer Co. last summer.

Like past Fleer products, the 2006 version will feature a good mix of veterans and future stars as well as prominent insert sets such as “Autographics,” “Smoke ‘n Heat,” and “Lumber Company.” The set will also include 60 rookie cards with the new rookie logo as designated by the Major League Players Association.

Fleer 2006 Baseball is a 400-card set specifically geared toward new collectors attempting to build entire sets without breaking the bank. Ten-card packs will carry a suggested retail price of $1.59. There will be an insert card per pack and a “Glossy” parallel card seeded in every other pack and one game-worn jersey card will be found in each box.

Insert cards will also feature 2005 MVP winners (Alex Rodriguez and Albert Pujols), Rookie of the Year winners (Ryan Howard and Huston Street), and Cy Young Award winners (Chris Carpenter and Bartolo Colon).

The popular Fleer inserts – especially Autographics – combined with Upper Deck’s outstanding marketing and packaging strategies will make 2006 Fleer Baseball a winner among set builders.